Beacon

Privacy Policy

Updawg Inc.
PRIVACY POLICY
Last Updated: January 8, 2025

Welcome to UpDawg Inc. (“UpDawg,” “we,” “us,” or “our”). Your privacy is important to us, and we 
are committed to protecting your personal information. This Privacy Policy describes how we 
collect, use, and share your information when you visit our website at www.beaconnection.com 
(the “Site” or “Website”) or use our services (collectively, the “Services”).

1. Your Consent
By using the Website, you consent to the collection and use of your information in the manner we 
describe in this Privacy Policy.  IF YOU DO NOT AGREE WITH THESE TERMS, DO NOT USE THIS WEBSITE.

2. Changes To Privacy Policy
We reserve the right to modify or amend this Privacy Policy at any time. All changes to this Privacy Policy will be effective immediately upon their posting to the Website. We will notify you of material changes to this Privacy Policy by posting the changes on the Website. Information collected before changes are made will be treated in accordance with the previous Privacy Policy. 

Continued use of the Website after the effective date of a modified privacy policy will indicate your agreement to any modified terms.  Each version of our Privacy Policy will be marked with an effective date.

3. Personally Identifiable Information
You may generally use this Website without disclosing personally identifiable information.  However, the use of certain features and functions of the Website may require you to submit personally identifiable information to us.  In your use of the Website, we may collect any information that you voluntarily share with us. This information may also be collected by a third party vendor, supplier or contractor on our behalf. 

This information may be collected when you send us emails or voluntarily submit information to 
us via the Website. This information may include your (1) contact information (such as name, address, email address and phone number), (2) age, (3) gender, (4) date of birth, (5) financial and payment information, including credit card and payment card information, and (6) any other information you choose to provide us, subject to applicable laws and the terms of this Privacy Policy.

We may use third-party service providers to assist us in collecting and maintaining this personally 
identifiable information. However, we require such service providers to maintain the confidentiality 
of such information.

4. Non-Personally Identifiable Information
When you visit our Website, we (or a third-party vendor or contractor on our behalf) may passively collect non-personally identifiable information about you.  We may use non-personally identifiable information in the aggregate to determine how much traffic the Website receives, to statistically analyze Website usage, to improve our content, and to customize the Website's content, layout and services. In addition, we may use your IP address to help diagnose problems with our server, to manage the Website and to enhance the Website based on the usage pattern data we receive. Please note that information you enter into general search bars is considered non-personally identifiable information and may be stored and used in the aggregate as provided above.

5. How We Use Your Information
We will use personally identifiable information for (i) the purpose for which you provide it; (ii) as otherwise may be disclosed at the point of collection; and/or (iii) for the purposes described below. For example, we may use your contact information as provided to us, such as email address, telephone number, and/or mailing address, to contact you regarding business opportunities, administrative notices, and communications related to your use of the Website or otherwise as you may request. 

We may use your email address to send you marketing communications or announcements.  You may opt-out of receiving these email communications by clicking the "unsubscribe" link in the emails you receive from us.
In addition, we may use your personal information in the aggregate in a non-identifiable way in order to better understand the services being provided, how to improve these services and how to improve the Website. We may provide this aggregated information to third parties, but when we do so we do not provide any of your information without your express permission.

6. IP Address
Your IP address may be collected. An "IP address" is generally associated with the network and physical location from which you access the Internet. We log IP addresses for systems administration, security, and personalization purposes. This information helps us understand how different areas of our site are used, enables us to enhance security, and allows us to personalize content based on your previous visits and accessed ads. While we may link IP addresses to user accounts for security purposes, we do not use this information in a way that directly identifies you without additional information.

7. Cookies
We use both first-party cookies (cookies that we place) and third party cookies (that may be  placed by a third party). We use cookies to track the use of our Website and to facilitate and enhance your experience on our Website by, among other things, displaying content that is personalized based on your previous visits and the ads that you access. The term "cookies" refers to electronic data stored by your computer browser. The cookies enable us to facilitate your access to different aspects of the Website.

Most web browsers automatically accept cookies, but you can disable this function so that your 
browser will not accept cookies. Please be aware that if you disable this function, it may impact 
your use and enjoyment of the Website.

8. Web Beacons and Pixel Tags
The term "web beacons" and “pixel tags” refer to Internet tools, such as transparent images on the Website or in emails that we may send to you that help us to determine whether a page has been viewed or an email opened. We may also use these Internet technology tools to track the internet browser most commonly used to access our site and the pages that are most popular, which assist us in making our Website more user-friendly and accessible. Our Website may also  have pixel tags from our vendors to help track your visit and set various cookies to manage ad content that may be delivered to you on the Website.

9. Statistical Identifiers and Device Recognition
We (or vendors on our behalf) may employ statistical identifiers, also known as device recognition 
tools. These tools may be used to assist in managing the content and advertising on our Website by informing us (without using cookies) of the content that you use and view on the Website.  These tools collect various information about your device, such as your screen resolution, browser type, and operating system. Many devices have unique, or near unique, device profiles such that collecting this information allows us and our vendors to determine with a reasonable level of statistical accuracy information on your engagement with our Website and advertisements on our Website, as well as your device when you interact with our Website. We do not tie this statistical information to your personal information.

10. Geolocation
If you are on our website, you may be asked whether you want us to access your geographic location based on the location of your device. If you select yes, and save that setting, we may access and collect your IP address to display custom content to you based on your location.

11. Surveys
We may also ask that you participate in anonymous surveys, which allow us to collect additional data to help us improve our site. Participation in such surveys is voluntary and is not connected to any of your personal information.

12. Analytics
We collect analytics internally from our Website content management system to track your IP 
address and the various pages of our Website that you visit and the information about your visit. 
We use Google Analytics to collect information about your use of our Website. You may find additional information on how Google Analytics collects and processes data by visiting http://www.google.com/policies/privacy/partners.  Google may also use this data in accordance 
with their Privacy Policy, which can be found at http://www.google.com/privacy.html.   You may opt-out of our use of Google Analytics by visiting the Google Analytics opt-out page and 
installing the Google Analytics browser add-on, currently made available by Google at 
https://tools.google.com/dlpage/gaoptout.  We will use this data to improve our website structure 
and content and we also use analytics data to provide you personalized content.

13. Retargeting and Remarketing
We have also enabled additional Google Analytics Advertising Features: Google Display Network 
Impression Reporting and Remarketing with Google Analytics. The Google Display Network 
Impression Reporting uses the Google Analytics cookie to track our ad impressions and your interactions with those impressions, including the effectiveness of those ads, which generates reports for us to help us analyze our advertisements. Remarketing with Google Analytics uses the 
Google Analytics and/or a third-party cookie to serve advertisements to you across the Internet based on your visit to our Site.  We also use the Google AdWords service to serve ads on our behalf across the Internet and sometimes on this Website. Google uses cookies (or other similar identifiers) to collect anonymous information about your visits to our Website and your interaction with our products and services to generate targeted advertisements to you on other sites that you visit across the Internet.

If you do not want Google to collect and use this information you may visit the Google Ad Settings 
page or you can also visit the website http://www.networkadvertising.org/choices to change your consumer preferences with respect to certain online ads and to obtain further information about third-party ad networks and online behavioral advertising. You may also opt-out of our use of Google Analytics as described above. Please remember that changing your settings with certain browsers and ad networks will not carry your privacy choices across browsers and other ad networks.

14. Online Behavioral Advertising
We use third-party tools that may collect anonymous information and data when you visit this Website to deliver ads to you that are likely to be of greater interest to you based upon your Internet activities. These third-party tools may place their cookies, web beacons or other technology on this Website or in your browser to collect non-personally identifiable information about you when you visit this Website to enable those third parties and any affiliated ad networks to deliver advertisements to you on third party websites. We encourage you to view the privacy policy of advertisers and ad services to learn more about their cookies and other technologies. To learn more about this behavioral advertising practice, you can visit www.networkadvertising.org.  You can also visit the website http://www.aboutads.info to change your consumer preferences with respect to certain online ads and to obtain further information about third-party ad networks and online behavioral advertising.

15. Information Disclosure
Your information may be disclosed to or collected by third-party suppliers and service providers 
specifically involved in the processing of your information received via the Website and as 
otherwise necessary to manage our Website and provide the services you request. We may also use third-party service providers to host the Website and gather and use on our behalf your personal information as contemplated by this Privacy Policy and applicable law. All such third 
parties are subject to confidentiality obligations in an attempt to protect your information as much as is commercially reasonable.  We may also use or disclose your personal information to resolve disputes, investigate problems,  and enforce our Website Terms of Service or any other agreement with UpDawg. 

We may investigate and disclose information from or about you if we have a good faith belief that 
such investigation or disclosure is (a) reasonably necessary to comply with legal process and law  enforcement instructions and orders, such as a search warrant, subpoena, statute, judicial proceeding, or other legal process served on us; (b) helpful to prevent, investigate, or identify possible wrongdoing in connection with the Website; or (c) protect our rights, reputation, property, 
or that of our users, affiliates, or the public.  If we, or any of our businesses, are sold or disposed of as a going concern, whether by merger, reorganization, sale of assets or otherwise, or in the event of an insolvency, bankruptcy or receivership, any and all personally identifiable information, including your account information may be one of the assets sold or merged in connection with that transaction.  Information about you may also need to be disclosed in connection with a commercial transaction where we or any one of our businesses are seeking financing, investment, support or funding. In such transactions, personal information will be subject to the promises made in any pre-existing Privacy Policy in effect when the information was obtained. Except as stated in this Privacy Policy, we do not sell, distribute, or release to a third party your personal information without notice to you.

16. Access to Personally Identifiable Information
Upon written request and verification of your identity, we will provide you with an overview of your 
personal information that is in our possession, including any personal information disclosed to third parties as required by applicable law. Requests for such information should be directed to us using the contact information below.

You may also request updates, corrections, or deletions to your personal information in our 
possession by contacting us.

17. Handling of Electronic Records
In general, we will retain all information collected through the Website for, at a minimum, the 
length of time permitted by law.  However, we will delete any personally identifiable information in our database upon your request or as otherwise required by law. We may retain non-personally identifiable information indefinitely.  We maintain backup files as protection against natural disasters, equipment failures, or other disruptions. Backup files protect you and us because they lower the risk of losing valuable data. 

Backup files may contain records with your personal information. Removing a record from our active files and databases does not remove that record from any backup systems. Such backup data will eventually be passively deleted as backup records are erased through the normal recycling of backup files. In the meantime, as long as backup records exist, they receive the same security protections as our other records.

18. Data Security
We implement reasonable security measures to protect your information from unauthorized access, disclosure, or alteration. 

NO DATA TRANSMISSION OVER THE INTERNET OR ANY WIRELESS NETWORK CAN BE GUARANTEED TO BE PERFECTLY SECURED. AS A RESULT, WHILE WE STRIVE TO PROTECT YOUR PERSONAL INFORMATION USING COMMERCIALLY AVAILABLE AND INDUSTRY STANDARD ENCRYPTION TECHNOLOGY, WE CANNOT ENSURE OR GUARANTEE THE SECURITY OF ANY INFORMATION YOU TRANSMIT TO US, AND YOU DO SO AT YOUR OWN RISK.

If we determine that your personal information has or may reasonably have been disclosed due to a security breach of our systems, we will notify you in accordance with and to the extent required by applicable state and federal law using the information that we have on file.

19. Your Choices and Rights
Depending on your location, you may have the following rights:
• Access and Update: You may access and update your personal information at any time by contacting us.
• Opt-Out of Marketing Communications: You can unsubscribe from marketing emails by following the unsubscribe link in the email or contacting us directly.
• Request Deletion: You may request deletion of your personal information, subject to certain legal exceptions.
• To exercise these rights, please contact us using the information provided below.

20. Third-Party Privacy
This Privacy Policy applies only to the Website as provided by Updawg. This Website may contain links to other websites, which may be subject to a different privacy policy or are otherwise maintained or provided by a third party. We are not responsible for the privacy practices of any third party website you access from this Website. We encourage you to review the privacy policy of every website before using the website or submitting any information to the website

21. Children Under the Age of 18
No part of the Website, or any services made available through the Website, are designed or intended to attract children under the age of 18. No personal information is knowingly collected from any person under the age of 18.

22. Contact Us
If you have questions or concerns about this Privacy Policy, please contact us at [email protected]